Over the last year or more, we have seen a gentle change in the fuel cell industry. Nowhere is this clearer than at the number of exhibitions taking place worldwide. In 2000, at the Fuel Cell Seminar in Portland, Oregon, almost every exhibitor was a "fuel cell company". Not all of them were pure play fuel cell organisations, with no other interests, but most were companies interested in designing and building fuel cell components, stacks and systems rather than in using fuel cells in other products.
Since then though, new players have emerged: many businesses from outside this conventional fuel cell industry have seen the potential benefits (and maybe drawbacks too) of using fuel cells in a final consumer or business product and are looking at ways to use them to create value for an end customer.
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